Ray+Kroc

"The Ray Kroc Story :: McDonalds.com." //Home :: McDonalds.com//. Web. 09 Oct. 2011. [].

1. born October 5, 1902 2. grew up and spent most of life inOak Park,Illinois 3. in the early 1950’s he tried paper cup salesman, pianist, jazz musician, band member, and radio DJ 4. worked at a restaurant inMidwestto learn the restaurant business 5. eventually became multi mixer milkshake machine salesman and traveled the country 6. ray recognized the McDonald brothers who bought 8 of his multi mixer's 7. McDonald brothers were looking for new franchising agent 8. ray offered his services to the brothers 9. became frustrated with the brothers 10. bought their company for 2.7 million dollars 11. at the closing deal, ray got mad at the brothers cause they wouldn't give him the real estate and original unit 12. McDonald brothers told ray they were giving everything to the founding employees 13. ray opened a new McDonalds near the other one, to force it out of business 14. after finalizing agreement with the brothers, ray wrote a letter to Walt Disney 15. letter said "I have very recently taken over the national franchise of the McDonalds system. I would like to inquire if there may be an opportunity for a McDonalds in your Disney Development." 16. Disney agreed but said he'd have to increase price of fries from 10 cents to 15 cents 17. ray said no cause he cared about his loyal customers 18. Disneyland ended up not having a McDonalds 19. ray made sure that every big mac tasted the same whether in New York or Tokyo 20. made specific rules as to how the food was to be made, portion sizes, cooking methods and times, and packing

"Burger Meister RAY KROC - TIME." //Breaking News, Analysis, Politics, Blogs, News Photos, Video, Tech Reviews - TIME.com//. Web. 09 Oct. 2011. [].

1. as one fast food company started going down hill, McDonalds company started picking up 2. started gaining momentum 3. ray was good at identifying popular trends 4. sensed America was full of people who ate out rather than the old tradition of eating at home 5. also knew people wanted something different 6. provided simple and casual restaurant 7. friendly service, low prices, no waiting, no tableware to wash and no reservations 8. he believed one went to McDonalds to eat, not to dine 9. became largest cooperation in the world from 10. very concerned about cleanliness 11. from the overall appearance, to the parking lot, to the kitchen floor, to the uniforms cleanliness was very important 12. one of his favorite quotes was "if you have time to lean, you have time to clean." 13. by 1963 more than 1 billion hamburgers had been sold 14. in 1963 the 500th McDonalds opened 15. in 1963 Ronald McDonald made his first appearance 16. Ronald McDonald appealed to 96% of kids throughout America 17. more kids knew Ronald McDonald than the president 18. McDonalds food today is as consistent as ever 19. ray thought the first impression you get from a restaurant thought the eyes and nose is what often determines whether or not you'll go back 20. appealed very well to kids

"Ray Kroc and the Fast Food Industry." //Wiley: Home//. Web. 09 Oct. 2011. [].

1. by 1960 there were more than 200 McDonalds across the country 2. huge success of McDonalds influenced other managers and executives searching for ways to improve their business 3. ray had a good feel for the restaurant business 4. liked to say "I believe in god, family and McDonalds" 5. ray's marriage wasn't strong enough to last through the process of opening a new business 6. Ethel (ray's wife) didn't share same interest in the restaurant business as ray did 7. she hated how this business took over her husbands life 8. after 39 years of marriage, they got divorced in 1961 9. A&W, dairy queen, taste-freeze and big boy were McDonalds competition 10. in early 1970's McDonalds became the nation's largest fast food chain and easily recognizable feature of America 11. in 1972 more than 2,200 McDonalds made up to $1 billion in sales 12. ray received Horatio Alger award from Norman Vincent Peale 13. there was 1 McDonalds for every 90,000 citizens of the US in 1972 14. in 1977 McDonalds opened its 3,000th store in London 15. ray passed away in January 1984 at the age of 81 16. died of old age 17. passed away 10 months before McDonalds sold its 50 billionth hamburger 18. didn't live to see his companies ultimate triumph 19. there is a McDonalds in more than 65 countries 20. one key to the continued growth of McDonalds is international expansion

//About McDonald's//. Web. 09 Oct. 2011. [].

1. McDonalds is serving 47 million people a day 2. has 1.5 million employees 3. 31,000 locations 4. in 119 countries on 6 continents 5. ray was included in TIME 100 list of world's most influential builders and titans of industry 6. first of ray's McDonalds to open was on April 15th 1955 7. 2 more McDonalds opened that year 8. by 1961 there were 228 McDonalds 9. sales had reached $37 million 10. by the end of 1963 over 1 billion hamburgers had been sold 11. when ray died there were around 7,500 McDonalds worldwide 12. ray served as president of McDonalds from 1955 to 1968 13. has kept the same logo since the very first McDonalds; "the golden arches" 14. most McDonalds now offer 24 hour drive though 15. some have inside and outside seating 16. McDonalds has added to the menu to please customers 17. some McDonalds offer an inside or outside playground to attract more children 18. golden arches are the most recognized symbol in America 19. company is still growing 20. sells more than 75 hamburgers every second